Ask AI
Ask AI is a mobile AI tool that can do a multitude of tasks. For this project, I took nearly full ownership over the account from initial research, to creative strategy, to scriptwriting.
our Initial Strategy:
Negative Engagement
Negative engagement is the act of creating satirical pieces of content that are meant to drive mass amounts of comments and potentially negative engagement. The increased engagement, negative or not, lowers media buying costs. The following ads are meant to spark an emotional reaction from viewers to lower our CPM.
Alternative angles
“News Broadcast” Concept
“It’s a Secret” Concept
Angle: Travel Help
Angle: School Help
“Dystopian ” Concept